Financial freedom 
for government and

public sector employees

We’ve got your back

Government employees are the backbone of the country, providing the essential services that keep the country running. You’re there when the citizens of South Africa need you. But when you’re in trouble who is there for you?

At Africa Direct we understand that life can give you challenges that are difficult to manage. Our mission is to provide the same kind of support, assistance, and care to you that you provide to the citizens of our country.

Through our comprehensive portfolio of services designed specifically for government employees, we’re able to help you to protect your finances, dramatically reduce your debt and guide you on a path to personal wealth creation.

What we do

We’re a registered financial services provider with a proven track record of helping South African government employees to reach their financial dreams.

InsurU offers comprehensive accident, disability and life cover for government employees.  Our products are designed specifically for people like you who serve the country.

CreditSafe offers debt restructuring, salary advances, and an exclusive online course that will allow you to build your financial wisdom.

Welcome to Edvance, the online educational programme that provides foundational teaching on essential areas of financial wisdom.
With a course specifically designed to improve your financial literacy, Edvance is a key step in your journey towards wealth. Make your #FutureBright by following the steps below


“It makes me feel so grateful”

Marth Jacobs

Africa Direct Group

Marth Jacobs

“It makes me feel so grateful”

Government Employee

“Now I know I've only got one payment and that's the greatest relief I can experience...”

Robert van der Westhuizen

Africa Direct Group

Robert van der Westhuizen

“Now I know I've only got one payment and that's the greatest relief I can experience...”
Africa Direct Group

We saved her R10 000 a month in debt repayments

Need help?
Speak to one of our consultants and
see how we can help you
change your life


Introducing our online learning programme

Our Edvance program provides foundational teaching on important areas of financial wisdom. Students are required to complete the following steps on a monthly basis:

Ready to get ahead in life?

Get in touch today


Executive Team

Financial Planning

About Wealth

Data 5GB + 5GB

Data 10GB +10GB

Data 20GB + 20GB

Accidental Protector

Family Protector

Member Protector


Conflict Of Interest 

Privacy Policy


Terms And Conditions


SMS DIRECT to 43366* and we'll call you back.

0861 91 91 91

Call us. 8am and 5pm. Mon to Fri.

Send us an email and we'll respond.